London Nootropics

Migrating London Nootropics to Shopify Plus and Recharge

Services

Migration

UX

Design

Development

Subscription

Technology

Shopify Plus

Recharge

Klaviyo

Yotpo

Gorgias

Matrixify

Challenge


London Nootropics are on a mission to make high-quality adaptogen extracts accessible (and delicious!) for everyone - but their WooCommerce setup was slowing them down.


Handling subscriptions was a manual nightmare, updating content was unnecessarily complicated, and the site lacked a cohesive visual identity that mirrors the brand’s commitment to balance, performance and wellbeing. It was time for a change.


What the team needed was simple: a more scalable platform that makes future growth easier to manage. Teaming up with the Shopify Plus and Recharge dream team, we made it happen.

Solution

We built London Nootropics a sleek new website on Shopify Plus, with Recharge effortlessly powering their upgraded subscription model.


The new site clearly communicates the benefits of their products, guiding customers through a logical journey from discovery to checkout. Social proof is leveraged throughout, with UGC elements designed to build trust and drive conversions.


Customers can now subscribe to regular deliveries of their favourite blends, or build custom subscription boxes that suit their needs. With manual processes replaced by intelligent automated systems, admin time is reduced and the customer experience enhanced.


Now, the London Nootropics team can shift their focus from day-to-day operations to growing their passionate community.


Story

With best-in-class adaptogens designed to ‘elevate your day’, London Nootropics does coffee a little differently.

Since appearing on BBC’s Dragons’ Den in 2022, they’ve built up a devoted audience that share their passion for the power of natural nootropics.


However, their WooCommerce platform lacked the flexibility they needed to grow, and their manual subscription process was unsustainable. London Nootropics needed a modern, beautifully designed site that simplifies operations while elevating their brand presence.


The move to Shopify Plus and Recharge changed everything. Their subscriptions are now automated, PDPs strategically enhanced, and social proof seamlessly integrated throughout the site. Customers can personalise their orders with custom subscription boxes and clearly see price-per-serving breakdowns, making their buying journey effortless.


London Nootropics' high-performance ecommerce site now reflects their brand’s mission - to help more people unlock the benefits of adaptogens in their daily routine.